Policies and strategic frameworks to leverage sustainable cultural tourism over mass tourism

Posted on: April 16, 2026 , Category: Past Events

Policies and strategic frameworks
to leverage sustainable cultural tourism over mass tourism

 

This is the first in a series of three regional online meetings on overtourism, organised within the framework of the Athens Heritage Hub, which operates as part of the European Heritage Hub — a European initiative co-funded by the EU and led by Europa Nostra and its partners.

The discussion will bring together experts, policymakers and researchers, with the aim of highlighting key challenges and opportunities related to cultural tourism, overtourism and the sustainable management of cultural heritage. The outcomes of these meetings will contribute to the development of a policy paper within the European Heritage Hub.

Event Structure (Duration: 2 hours)

The event brings together institutional representatives, academics, and professionals to explore current approaches and challenges in cultural tourism.

Moderator:
Betty Hatzinikolaou, Lawyer, Tourism Expert, Former President of GNTO,
President, Institutional Framework Council, ELLET

Welcome & Introduction (3’)
Lydia Carras, President of ELLINIKI ETAIRIA (Society for the Environment and Cultural Heritage – ELLET)
Eleni Maistrou, President of the Architectural Heritage Council of ELLET

Speakers (10’ each) – Q&A (3–5’)

Theme 1: EU and International Cultural Tourism Frameworks

  • Sofia Avgerinou Kolonias, Professor Emeritus, Department of Urban and Regional Planning, School of Architecture, NTUA,
    President, ICOMOS Hellenic
  • Bruno Castro, Policy Officer – Tourism, European Commission (DG MOVE A5)
  • Francisco Millán Mon (video message), Member of the European Parliament, EPP Group

Theme 2: Estimating Carrying Capacity – Indicators

  • Mary Tziraki, Urban & Regional Planner, Spatial Planning officer, ELLET
  • Vasilis Gimisis, Architect – Urban & Regional Planner, Vice President of Institutional Framework Council, ELLET

Theme 3: Networking, Knowledge Exchange and Funding Opportunities

  • Manos Vougioukas, Secretary-General, European Cultural Tourism Network (ECTN)

Discussion (15–20’)

An open discussion will follow, offering the opportunity for audience engagement and exchange of perspectives.

Conclusions & Key Takeaways (3–5’)

Closing remarks and key conclusions will be presented by the moderator, Betty Hatzinikolaou.

You can find the rgistration form here

We would be delighted to have you with us

 

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